Our service, Once Upon a Wardrobe, was created out of an idea that came about during a picnic with best friends. Unhappy with our current situations, we decided to take fate into our hands and create some magic for other people.
Our goal has always been to take the stress out of your Disney or Universal experience. While we love outfit planning, we know that others can find it overwhelming and extremely time-consuming, even if you’re not trying to match the parks!
So, we are here to help. Our love for magically inspired travel will help make you stress-free before you even step off the plane. But, how does this work, and what is this all about? We’ll share 7 facts about our business to help you understand our business model and who we can help!
1. Your look is completely customized
One of the services we offer is customized outfit planning. That means when you book with us, we start planning outfits based on your style, your interests, and your specific vacation needs! Each one of our Custom Services comes with a Style Survey and Discovery Call. Our Style Survey is where you get to tell us all about your trip and what you’re looking for. The more details you give, the better! We then take that information and start gathering ideas for you or your family. During our Discovery Call, we will tell you our plan for your outfits and ask you any follow-up questions, such as brand preferences. This is also a great time to ask us any questions you may have too!
2. We plan looks for all sizes, genders, and ages
We are often asked if we can help with plus-size styling. The answer is and always will be, yes! During the style survey, we will ask for your sizing preferences. So, when we start searching for your items, we will only be utilizing pieces that are in stock and available in your requested size! We are also happy to style any gender and age! We’ve styled dads, grandmas, and babies! Planning for families is something we love to do because as moms ourselves, we know how stressful it can be to get your entire crew on board with outfit planning. Over the years, we’ve helped families plan everything from matching outfits to subtle coordination.
3. We shop from ALL sites
While we love big-box stores like Old Navy, Target and Amazon and often pull from retailers like these, our hearts are really with small shops. Unlike other outfit planning sites, we do not only shop from affiliated brands. Sometimes, it does work out with our trusted partners, but we don’t just recommend an item based on our affiliation with them. We want your experience to be as personal and unique to you as possible. That means we scour all corners of the internet, looking for items that best suit your needs. It’s why we charge the fee, so we can shop for you without you feeling pressured to buy exactly what we plan. We want your planning session to truly feel customized without the pressure!
4. You are not obligated to buy what we recommend
You are already paying for us to plan or style your outfits, you are in no way obligated to buy what we suggest! Obviously, we hope that you love our ideas for you, but we also hope that we provide you with a jumping off point that gives you the potential to tie in some pieces you already own, such as shoes and bottoms. For example, if you are requesting a shirt and shorts combo as part of your look, we will find both and assemble them onto your PDF for clear, easy viewing. Each item will be directly linked, but if you have a similar pair of shorts, you are then able to see how they would look with the shirt as well! This process should also help with your packing, so hopefully it is as seamless as possible.
5. We offer Virtual Styling Sessions
If you are not really wanting to buy new items, but still need help putting some outfits together for your vacation, our Virtual Styling Sessions are for you! We meet with you and help plan outfits directly from your closet! This is a perfect option for anyone who already owns a lot of Disney/Universal items, or someone just looking to refresh outfits they’ve already worn! This is a great cost-saving option, and we love being able to walk you through your items in a new way.
6. We can help style non-Disney vacations and other events
We have had the wonderful opportunity to outfit plan for a lot of other types of vacations as well. We’ve helped clients plan for Virgin Cruises, Iceland adventures, Sandals Resorts, and even special award ceremonies! If there is a destination that we’ve not personally visited, we will take the time to thoroughly research it and make sure that what we are planning makes the most sense for your trip. Our job is to prepare you for your vacation before you arrive, no matter where that might be! We also offer everyday outfit planning over on our Patreon. This is a monthly outfit subscription where we style one outfit for your weekend and workday looks per month, based on the season.
7. We operate out of the Midwest
Our business was created because we saw that many people traveling to Disney didn’t know what to pack or what to wear. Even though we enjoyed it, we became aware that it was causing a lot of stress and anxiety, which is something we actually experienced ourselves on our early vacations to Disney. We have gone through the process of packing and planning for an entire family. We know what it’s like to stress about fitting everything into your suitcase while making sure that you’re not overpacking, but also bringing everything you need! We feel that not living close to the parks has provided us with knowledge and experience that we are able to share with you! When we are planning your outfits, we really think about every detail and how it can make your vacation that much more enjoyable. From packing to staying cool and dry in the parks, we attempt to cover all areas of your outfit planning process. While we may live far away from our happy place, we are extremely lucky to visit a couple of times a year between the two of us, which means we have plenty of experience and education in making sure your outfits are up-to-date on Disney’s latest offerings!
Building this business from scratch hasn’t been easy, but we are so proud of what we’ve been able to accomplish in 4 years. We love being able to bring a little bit of magic to your vacation planning and help you feel confident and prepared as you travel to your dream destinations. Please let us know how we can help you on your next adventure.
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